Photos from the Road: Santa Clarita to Goleta, CA (and Back)
Today I begin teaching a buying behavior course at UC Santa Barbara Extension for the second time. The class runs for five consecutive Saturdays and concludes February 14, 2009 (Valentine’s Day — a...
View ArticleDon’t Bother Me, I’m Branding: Carl’s Jr.’s Public Relations Manager Shares...
On Saturday, January 31, 2009 Beth Mansfield, the Public Relations Manager for CKE Restaurants, Inc. (Carl’s Jr.), visited my UC Santa Barbara Extension “buying behavior” class. She discussed the...
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